Brand Strategy Blog
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We specialize in taking forward thinking concepts, and transforming them into actionable strategies and clearly road-mapping the path to commercial success. Through years of industry-spanning experience, we’ve learned how to identify and address clients’ operational challenges, so brand is consistently conveyed, internally and externally. As the architects of your brand strategy, we work tirelessly to implement your brand strategy in the context of your business goals.
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Data Confirms Vaping to be Safe Alternative to Smoking
Data from a new study compared e-cigarette vapor to cigarette tobacco smoke confirm that there is no evidence to support that vaping products propagate cancer. A new study conducted by BioReliance compared tumor promotion from e-cigarettes and cigarettes by using the...
China UnionPay: first US Card Launch Event in NYC
12On April 29, BrandLabs in collaboration with 9.8 Group partner agency Global NY has held the main launch event for China UnionPay - the largest bank card organization in China. On this groundbreaking day, UnionPay has become the first Chinese...
Air Samples Confirm Secondhand Vapor Harmless
Results from a recent air sample confirm that the amount of toxic substances present in air where vaping is taking place are insignificant. Air sampling throughout vape shops has been conducted by the California Department of Public Health. The project...
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