Brand Strategy Blog
Digital Engagement
The rise of social media adds a new dimension to the online brand experience. Your message is not just distributed; it is tweeted, posted, and shared with thousands of networks. As with any media, they key is putting the user at the center of a brand experience that is engaging, entertaining, and participatory, an experience that they are most likely to share. Everything we create at BrandLabs adherence to audience-centric, conversion-driven communications.
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Data Confirms Vaping to be Safe Alternative to Smoking
Data from a new study compared e-cigarette vapor to cigarette tobacco smoke confirm that there is no evidence to support that vaping products propagate cancer. A new study conducted by BioReliance compared tumor promotion from e-cigarettes and cigarettes by using the...
China UnionPay: first US Card Launch Event in NYC
12On April 29, BrandLabs in collaboration with 9.8 Group partner agency Global NY has held the main launch event for China UnionPay - the largest bank card organization in China. On this groundbreaking day, UnionPay has become the first Chinese...
Air Samples Confirm Secondhand Vapor Harmless
Results from a recent air sample confirm that the amount of toxic substances present in air where vaping is taking place are insignificant. Air sampling throughout vape shops has been conducted by the California Department of Public Health. The project...
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